26–27 August 2026 · Bangkok, Thailand

ContentAsiaLIVE

Two days of content, connection and conversation – bringing together Asia's screen industry leaders, buyers and creators in Bangkok. Plus we're celebrating ContentAsia's 20th anniversary. Join Us!

Dates
26-27 August 2026
Location
Bangkok, Thailand
Format
In-person
--
Days
--
Hours
--
Mins
--
Secs
Agenda

Two days, packed programme

As of 12 August 2026. Contact janine@contentasia.tv for further details.

10:00am – 10:30am
Registration + Coffee with Paramount
10:30am – 12:30pm
The Making of Chinese drama "In his hands" 神之手
In a world where wealth and power erase guilt, Situ Feng, known as the “Hand of God”, is the man the elite call upon when disaster strikes. For the right price, he makes scandals disappear, silences evidence, and controls narratives. Situ was once accused of murdering his own parents. The case was closed, but the truth never surfaced. Every crisis he resolves is part of a quiet search for what really happened. As the answers begin to emerge, justice demands a price that Situ may not survive.
, Executive Producer, Mediacorp
ScreeningQ & A
12:30pm – 2:00pm
Lunch with Mediacorp
2:00pm – 2:20pm
The "Pursuit of Jade" Effect: Is China Finally Catching Up to K-Drama?
K-drama has long been the benchmark for non-English content around the world, but Chinese drama is closing in fast.Google searches for Chinese drama overtook Korean drama in Malaysia by the end of 2024, followed by Singapore by January 2026. This year's global rollout of "Pursuit of Jade" on iQiyi and Netflix has added to the momentum. Yet Korean drama's halo effect remains largely undiminished, even as the number of premium originals drops and domestic production challenges mount. This session looks at what's really changing in C-drama, what Pursuit of Jade's success means for awareness, and whether C-drama can turn search interest into something more lasting.
, Senior Managing Director, Southeast Asia, iQiyi
2:20pm – 2:40pm
Free TV's Next Life: Completing the Digital-Entertainment-Consumer Loop in Hong Kong
Hong Kong's free-TV environment is being reshaped with a promised revitalisation programme that turns one of the territory's oldest pay-TV platforms and a legacy free-TV business into a multi-platform, multi-dimensional media network that aligns digital, sports and news with on-ground events and the adtech built to turn viewers into addressable, measurable consumers. We talk to the people leading the drive to return HOY to centre stage.
, CEO and Executive Director, i-Cable Communications, Hong Kong, Chief Content Officer, i-Cable Communications Ltd, Hong Kong
2:40pm – 3:05pm
From Sideline to Serious: Scale, Fandom and the New Funding Playbook as Premium Entertainment Shifts to YouTube
Broadcasters and rights holders discuss what it takes to run a YouTube channel that's as big or bigger than original broadcast platforms, what that scale means for the direct-to-fans relationship with premium IP — the upside, and the risks of building an audience on a platform you don't own. Plus how digital-first funding models are being shaped for that shift, drawing on familiar film and TV gap-financing frameworks and looking at what carries over, what needs to be built, and what has to change when YouTube is the primary window.
, Strategic Advisor, Rein Entertainment, Managing Partner, V47 Entertainment, Executive Manager – Digital and New Media Strategy, BECi
3:05pm – 3:30pm
The New Shape of LGBT Storytelling in Asia
Boys Love (BL) across Asia has moved well beyond romance. Mandarin BL (CBL) is leading the shift into darker and more complex story territory – power struggles, crime thrillers and stories of injustice – while Thailand is propelling Girls Love (GL) to new heights and Japanese BL series are finding lively audiences in Southeast Asia. This session tracks the genres changing the face of LGBTQ entertainment, blockbuster pairings, and eyes-wide-open pragmatic distribution models.
, Writer/Director, “Bake Love Feeling” (2026), “The Ex-Morning (2025)
3:30pm – 4:00pm
Networking Break with Vidio
4:00pm – 4:30pm
Expanding the Story
Inside Indonesian platform Vidio's expanded content production and partnership strategy.
, Chief Content & Strategy Officer, Vidio
4:30pm – 4:50pm
An AI Audit: Pricing Out AI in Content Production
AI in content production comes with much noise but not (yet) much shared vocabulary between the people building the tools and the people who have to budget, commission or greenlight power around them. This session closes that gap: a practical, real-numbers tour with examples of through where AI is cutting costs in premium video creation, where it isn't, what's vanity and/or performance, and what still needs a human hand – and at what price. The discussion includes translating "tokens" into terms the broader industry can budget against — what they are, how usage turns into a bill, and why they don't map neatly onto the hours and headcount most cost conversations are built around.
, CEO, Loomi Entertainment Group
4:50pm – 5:20pm
PREMIERE SCREENING: "The Nine-Tailed Fox's Revenge Marriage"
The world premiere of Loomi Entertainment Group's Korean microdrama, "The Nine-Tailed Fox's Revenge Marriage", with a private tour of how the 100% AI-generated (AIGC) Korean drama was created. (No recording allowed)
, CTO, Loomi Entertainment Group
5:20pm – 5:40pm
Drama and Beyond: Reality, Factual & AI
When Vertical OTT is the goal, genre and tech expansion is an essential. Timothy Oh talks about moving beyond drama to blending, for example, vertical star Sam Meyerson with King of the Jungle Mapo, and injecting microdrama hooks into reality formats to create a new layer of entertainment for mobile.
, Global Chief Marketing Officer & General Manager, COL Group International
5:40pm – 6:00pm
Vertical Video
Vertical video clearly doesn't wait around; trends flip in weeks and yesterday is a lifetime ago. A series of conversations that break down the latest genres and story formats, how the craft and language of vertical storytelling is changing, where AI earns its place in the workflow (and where it doesn't), and whether (or not) there's space for other genres to stop the scroll.
, Co-founder/CEO, AR Global Network, Director of Strategy & Business Development, CP Group (TaTang by True ID)
10:00am – 10:30am
Registration & Coffee with Paramount
10:30am – 11:00am
Ambition vs Evidence: How Ready is Thailand for Premium Global Scale?
2018 free-TV time-travel romcom "Love Destiny" (บุพเพสันนิวาส) from Ch3 continues to give Thai producers a glimpse into what's possible internationally. Hope spiked in 2024 with "Master of the House" by Kantana Motion Pictures; in 2025 with "Mad Unicorn" by GDH 559; and this year with "The Evil Lawyer" by underDOC – all for Netflix, which says it invested US$200m in Thai content between 2021 and 2024. But true global engagement for serialised drama is more difficult than it looks. So, we're asking: Is Thailand ready for premium global scale? And – if not – what might the missing pieces be?
, Vice President – Head of Acquisition and International Sales, Mono Streaming Co., Ltd.
11:00am – 11:30am
Inside Netflix’s “The Evil Lawyer” with Director Kai Boonprakob
Thailand's first courtroom drama at this scale, “The Evil Lawyer” was discovered at a creative lab organised by the Thai government's Creative Economy Agency (CEA). The show went on to attract 37.5 million hours viewed around the world – making it Thailand's top series on Netflix for the first half of this year of all 83 Thai TV titles on the line-up. The drama also earned a place on Netflix's global non-English top 10 for two weeks. Co-director Kai Boonprakob joins us to talk about the leap to premium global streaming originals, creative choices, the possibility of de-risking storytelling and where he goes from here.
, Director, “The Evil Lawyer” and “Mad Unicorn” / Co-founder, underDOC
11:30am – 12:00pm
The Thai Story Bet: Homegrown Platforms and Local Audiences
As homegrown platforms compete more heavily for Thai viewers, local audiences come first. At the same time, no-one is giving up on the idea that a good story travels. A discussion about what storytelling and originality mean when the priority is the audience on your doorstep, but the hope is much bigger, and a look at some of the new local series flying the flag for Thailand.
, Content Strategy & Production Specialist, TrueVisions NOW
12:00pm – 12:30pm
Beyond Bangkok: Mapping the World's Taste for Thai Content
Thai dramas have built fanbases from Manila to Mexico City, but the global distribution map isn't evenly lit up. This session tracks where appetite is strongest, where distribution hasn't caught up, and what it would take to close the gap
, Founder/CEO, Latin Media Corp, Co-founder/MD, i.e. Entertainment
12:30pm – 1:00pm
ContentAsia Awards: Trends & Insights from 2026 Nominees
5:30pm
The ContentAsia Awards 2026 LIVE from the Red Carpet – Brought to you by CMGO
ContentAsia shifts to Cloud 11 for the Red Carpet, Awards & 20th Anniversary Party
6:30pm
ContentAsia Awards LIVE
with a Live Stream brought to you by CMGO
7:45pm
ContentAsia's 20th Anniversary Party
By Invitation Only
Partners

Partner with ContentAsiaLIVE

Companies supporting ContentAsia LIVE 2026 are:

Partnership Contacts

Venue

Where it's happening

Join us at Emprive Cineclub in the heart of Bangkok.

Emprive Cineclub

Bangkok, Thailand
Address622 Sukhumvit Road, Khlong Tan, Khlong Toei, Bangkok 10110, Thailand
Dates26–27 August 2026
Get Directions
Delegate Perk

Emporium Suites by Chatrium

622 Sukhumvit Soi 24, Klongton, Klongtoey, 10110 Bangkok, Thailand

A special delegate rate is available exclusively to registered, paid attendees of ContentAsia LIVE. Register and complete payment first — booking details and the rate code will be sent to you afterwards.

Register to Unlock Rate
FAQ

Frequently asked questions

Screenings & Conversations: Emprivé Cineclub, Emporium, Bangkok, 26–27 Aug (10am–5pm on 26 Aug; 10am–1pm on 27 Aug). Awards: Cloud 11, Bangkok, 27 Aug. Red carpet & cocktails: 5.30pm; Ceremony: 6.15pm. (RSVP essential)
ContentAsia LIVE is designed for content buyers, producers, distributors, streamers, broadcasters and anyone working across Asia's screen industries.
Tickets are available on Eventbrite. Get your tickets here.
USD.
Absolutely!
Information about the ContentAsia Awards is at www.contentasiaawards.com.
Yes — registered, paid delegates get access to a special rate at our partner hotel, Emporium Suites by Chatrium. You'll need to complete your registration and payment first; booking details are sent afterwards. See the Venue section for details.
Our focus is on the value that comes from personal interactions, so no, this year's sessions will not be live-streamed. Edited highlights may be available after the event.
For speaking opportunities, contact Janine at janine@contentasia.tv. For partnership, reach out to our regional Ad Sales & Partnerships team — see the Partners section above.
Visa requirements vary by nationality. Please check Thailand's official immigration guidance for your country before booking travel.
Sessions will be conducted primarily in English.
Contact

Get in touch

Questions about the agenda, speaking, or partnering with ContentAsia LIVE? Reach out below.

Agenda & General Enquiries

Janine

Partnership Opportunities

Leah Gordon (Americas & Europe) — leah@contentasia.tv
Malena Amzah (Asia/Middle East) — malena@contentasia.tv
CJ Yong (China/Taiwan) — cj@contentasia.tv